Distinctive, purposeful communications to inspire customers, engage employees, inform stakeholders, promote success, support change and bring brands to life.

how I work

With SME management teams, acting as a sounding board, strategist, flexible and cost-effective communications lead and multi-tasking marketing team of one - with the help of an address book full of great designers, illustrators and photographers.

With creative agencies and management consultancies as a virtual team member contributing to their own new business pitches and working directly with their clients on one-off and ongoing projects.

With in-house marketing and communication teams, bringing an understanding of the organisation's strategy and culture plus experience and fresh thinking to regular and special projects.

what I write

  • Employee newsletters
  • Websites
  • Case studies
  • Brochures
  • Press releases
  • Feature articles
  • Induction literature
  • Intranet content
  • Customer magazines
  • CSR reports
  • Blogs
  • Social media content
  • Training workbooks
  • HR communications
  • Animated presentations
  • Catalogues
  • Annual reports
  • Leadership communications
  • Advertorials
  • Job advertisements
  • Sales incentive literature
  • Interviews
  • B2B newsletters
  • Change communications
  • Marketing emails
  • Lobbying documents
  • Business reports

a small selection

  • Industry capability guide

    Industry capability guide

    Turning raw research into a series of guides to the capabilities, innovations and successes of the UK's airport, R&D, biotechnology, chemicals and environmental sectors for overseas governments and industrialists.

  • Induction presentation

    Induction presentation

    Creating an animated Prezi to introduce new recruits to a smartcard company's strategy, products, teams - and sense of fun.

  • Gift catalogue

    Gift catalogue

    Providing fresh editorial ideas and copy for the launch of The Perfect Gift Guide, a new style of catalogue from NotOnTheHighStreet.com

  • Customer magazine

    Customer magazine

    Editing a bumper one-off magazine to support Asda's push in the mother and baby market, commissioning copy, design and photography - and ensuring on-time delivery!

  • Employee magazine

    Employee magazine

    Writing news and features for the employee magazine of global defence group Cobham on topics from the latest battlefield radio to new leaders and lean manufacturing.

  • Company brochure

    Company brochure

    Creating marketing material with a new tone of voice, narrative and branding to support a technology company's ambitious growth strategy.

  • Innovation case studies

    Innovation case studies

    Interviewing European innovators and explaining their breakthroughs in healthcare, energy, transport, media, food and manufacturing for an annual book of case studies.

  • Technology magazine

    Technology magazine

    Editing and writing a monthly magazine showcasing the latest global technologies for a UK audience of industrialists, scientists and entrepreneurs.

  • CSR booklet

    CSR booklet

    Interviewing Capital One's volunteers and leaders to create a fun and inspiring insight into the company's community action commitments and projects.

  • Change communications

    Change communications

    Working with the executive team of a management consultancy to produce a series of clear and informative magazines for employees following an MBO.

  • Business growth case studies

    Business growth case studies

    Researching and writing case studies bringing home how ambitious British businesses are benefiting from the Government's GrowthAccelerator programme.

  • B2B newsletter

    B2B newsletter

    Bringing to life the business benefits of a logistics specialist's routing and scheduling software through a regular B2B newsletter to promote sales, upgrades and loyalty.

the A-Z of who I work with

  • Ais for...
    • Asda
    • Annual Report Company
    • Ashridge Communications
    • Axa
  • Bis for...
    • Bright Blue Day
    • Barclays Bank
    • BUPA
  • Cis for...
    • Coca Cola
    • Capital One
    • Cobham Group
  • Dis for...
    • Department for Work and Pensions
    • Dream Direct
    • Department for Business, Innovation and Skills
  • Eis for...
    • EARTO
    • Employers' Forum on Disability
    • EUREKA Programme
  • Fis for...
    • Ford
    • Fulton Design
  • Gis for...
    • Grant Thornton
    • Grass Roots
    • Guardian Health
  • His for...
    • Haymarket Publishing
  • Iis for...
    • Imperial College
    • Instinctif
    • Incognate
    • Isotrak Logistics
  • Jis for...
    • Julie Mellor Associates
  • Kis for...
    • Kraft Foods
    • Knowledge Transfer Partnerships
  • Lis for...
    • London Development Agency
  • Mis for...
    • Microsoft UK
    • Maritz Research
  • Nis for...
    • Novacroft
    • The NHS
    • Not On The High Street.com
    • Nyrstar
  • Ois for...
    • Open Box Publishing
  • Pis for...
    • Paragon Software
    • PA Consulting
    • Pera Consulting
    • Powdermatrix Faraday
  • Qis for...:-(
  • Ris for...
    • The Ritz
  • Sis for...
    • Shell
    • Sidel Group
    • Scotts of Stow
    • Spring Group
  • Tis for...
    • Thompson Stanley
  • Uis for...
    • UK Trade & Investment
  • Vis for...:-(
  • Wis for...
    • Wolters Kluwer
  • Xis, almost, for...
    • Express Newspapers
  • Yis for...:-(
  • Zis for...
    • Zurich Municipal

a bit of background

I’ve been the Editorial Director of a London magazine and marketing agency, the editor of 40+ customer, employee and b2b magazines and newsletters, a stylist and writer on a national women’s magazine, a national newspaper feature writer, a marketing copywriter and an award-winning* publishing entrepreneur.

I set up a publishing company to bring the editorial standards and vision of newsstand titles to customer magazines. While it was exciting and successful and I learnt a lot about managing and building a business and developing and implementing marketing strategies, the draw of creativity eventually won out. I returned to my writing roots, bringing my commercial and communications experience with me.

* TSB/Options magazine national Women Mean Business Awards winner for the success of The Publishing Team, which produced magazines for clients such as News International/The Times on Saturday, Barclays Bank, Holland & Barrett, The Burton Group, Hamleys and NatWest.

what clients say

Tiphanie is not only a talented, intelligent and engaging writer, her entrepreneurial and marketing background means she brings a deep understanding and strategic insight to her clients' communications objectives.

The key thing for me is that Tiphanie understands exactly what our clients want. Projects always run smoothly when she’s involved and her copy is not only first class but right first time.

Our innovation case studies can be highly complex but the story has to be intelligible to the layman. Tiphanie has a talent for extracting the essential and emphasising the human interest. Excellent copy and scrupulous respect for deadlines.

Tiphanie is not only an excellent copywriter, she also understands exactly what we need. We completely trust her to work closely with our clients and develop high quality, engaging copy. I would definitely recommend Tiphanie - in fact I already have on several occasions!

Working with Tiphanie is a breath of fresh air. Her efficiency and patience make clients’ expectations easy to meet. She is an absolute pleasure to work with.

Tiphanie works superbly with the communications team across Europe to research and write news and features for our intranet site, delivering interesting, well-crafted copy which also supports our strategic objectives.

You'd expect good writing skills from someone at Tiphanie's level but she provides much more than that and her calm and assured approach means she gains clients' trust very quickly.

Tiphanie's ideas, creativity and experience have been invaluable in developing InnovationAdvantage magazine. The quality of her writing and her ability to meet strict deadlines make it all stress free.